Regardless of how you define social business, it’s hard to argue that organizations today must change if they want to stay relevant and competitive. I have seen business change and have lived through its
Let’s start with this: “online community” doesn’t have a clear definition. Even before hashtags and Pinterest and Facebook pages, online users and cognoscenti alike have rarely agreed on what an online community really is.
Just as there are different levels of listening to human conversations, “listening” to social media discussions has a wide array of levels that deliver dramatically different results. These different levels offer different levels of
Social Business News is a resource dedicated to covering enterprise social media, collaboration, governance, technology, and change management. It is our goal to help enterprise professionals and the agencies and consultants that serve them with valuable, relevant and actionable news, opinion and insights related to the industry.
The site will focus on industry trends, best practices and insights; as well as professional opinions from our contributors.