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[STUDY] Companies Have An Average of 178 Business Related Social Media Accounts

[STUDY] Companies Have An Average of 178 Business Related Social Media Accounts

Michael Brito January 5, 2012 0

Just today, Altimeter released a study, “A Strategy for Managing Social Media Proliferation.” At a very high level, the report describes the current state of social media tools, accounts and channels being managed (and

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[Study] By 2014, One-Third of Social Customers Will Be Using Tablets

[Study] By 2014, One-Third of Social Customers Will Be Using Tablets

Zach Cole December 23, 2011 0

It’s no secret that the tablet computing market is exploding right now. Everywhere you look you’ve got people reading on Kindles or thumbing through pages on Flipboard on their iPad. So are tablets the

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[Study] 39% of Organizations Use Social Media for Employee Engagement

[Study] 39% of Organizations Use Social Media for Employee Engagement

Michael Brito December 19, 2011 0

A 2011 Employee Engagement Survey by IABC Research Foundation revealed that 39% of large organizations are using social media technologies to engage with employees (16% frequently, 23% occasionally). Direct email, the company intranet and

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Study Shows 80% of Customers Decide “Not To Buy” Based On Negative Reviews

Study Shows 80% of Customers Decide “Not To Buy” Based On Negative Reviews

Michael Brito December 14, 2011 0

At a time when 89% of social customers say they find online channels trustworthy sources for product and service reviews, the 2011 Cone Online Influence Trend Tracker found that 80% of them have changed

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Social Silos Are Bad For Business

Social Silos Are Bad For Business

Billy Cripe December 13, 2011 0

It is no secret that most businesses believe social media is an important new part of their business.  According to a recent study by Accenture: Nearly two-thirds of survey respondents considered social media “extremely”

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