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Community Managers Can Make Or Break Social Business Adoption

Community Managers Can Make Or Break Social Business Adoption

Jeff Gibbard April 15, 2013 7

When people think of Community Manager responsibilities they typically think of someone that manages the company’s Facebook page, Twitter account, Google+ Page, Instagram account…and any other social media sites with a newsfeed and a

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How To Avoid Online Customer Community Failure!

How To Avoid Online Customer Community Failure!

Vanessa DiMauro April 11, 2013 2

Failure.  It’s not a word anyone likes.  Yet it is common occurrence with innovation projects.  When projects fail, there’s a natural inclination to avoid looking for the reasons why.  This is especially true for

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Why Are Some Companies Still Afraid Of Social Media?

Why Are Some Companies Still Afraid Of Social Media?

Andrew Grill April 8, 2013 4

I met up up with a friend recently who joined a large well known company a little while ago. Because both the company and my friend are well known, I won’t go into specifics for

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John Coates: Insights From The Virtual Community Summit #VICROMM13

John Coates: Insights From The Virtual Community Summit #VICROMM13

Vanessa DiMauro March 25, 2013 0

A month ago I went to London to give a presentation at the 13th annual Virtual Community Summit VIRCOMM Summit. On a cold and rainy morning (it was London, after all) about a thousand community

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Spotlight on Cognizant’s B2B Online Community

Spotlight on Cognizant’s B2B Online Community

Vanessa DiMauro March 20, 2013 0

B2B online customer communities are often the elusive queen of the social business world- gated, private and not often in the limelight, but powerful to the companies that host them.  Due to the insights

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