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[REPORT] The 2012 State of Community Management
Just today, The Community Roundtable released The 2012 State of Community Management report. The report begins by explaining the Community Roundtable’s Community Maturity Model. The eight competencies on the Y-axis are those that must
Read More »The Three Challenges for Social Customer Service
Social Customer Service in my opinion is something a company MUST be prepared to do if they intend to also participate in social channels to market their products and services. If a brand launches
Read More »Social Business Review: News, Announcements And Curated Content
Social business news & insights are back to the grind this week. There were some amazing articles, a few announcements and a tremendous amount of good content around the web. You can view previous
Read More »SideraWorks: A Different Kind Of Social Business Agency
Just yesterday, Amber Naslund and Matt Ridings officially launched SideraWorks – a different kind of social business agency. The big difference: change management. Let me explain. In reading the content on their web site,
Read More »How Membership Organizations Can Get Started with Social CRM
Here’s the slide deck from a presentation I gave at the Avectra Users and Developers Conference. My most important points from the session: 1. Social CRM is a business philosophy supported by technology and workflow.
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