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Finding And Harnessing Your Internal Influencers

Finding And Harnessing Your Internal Influencers

Andrew Grill June 2, 2013 1

Recently I have been speaking to a range of audiences about how social media technologies and practices can be used inside an organisation. The use of social media inside an organisation is more commonly being

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Social Business Patterns: How Social Adds Value To Business

Social Business Patterns: How Social Adds Value To Business

Andrew Grill May 20, 2013 0

IBM seems to be on a roll at the moment, and almost weekly I am seeing new marketing material from them to do with social business. One recent report that caught my eye is

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The Social Business of Strategy Dissemination

The Social Business of Strategy Dissemination

Adi Gaskell May 2, 2013 0

In many companies strategy is akin to a waterfall.  Senior leaders spend considerable time in each others company formulating and calculating the best way forward for their company.  Once inspiration has struck, they then

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Driving Innovation with Advanced Social Intelligence

Driving Innovation with Advanced Social Intelligence

Mark Harrington April 26, 2013 0

With the exponential growth of social media networks most businesses, and particularly their marketing teams, appreciate the power these channels provide. However, the views many have on social media are one-dimensional, seeing it as

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What GE Can Teach You About Monetizing Your Intellectual Property

What GE Can Teach You About Monetizing Your Intellectual Property

Adi Gaskell April 22, 2013 1

Last year some research was released into innovation and the sharing of ideas.  The research revolved around the issue of whether to open up your patents or not.  The consensus was that openess was

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