Adi Gaskell is an old school liberal with a love of self organising systems. He holds a masters degree in IT, specializing in artificial intelligence and is an experienced community builder who is currently online marketing manager for IQPC. He specializes in community cultivation and using social media to create social organisations. He has written on this topic for publications such as HRMToday, Professional Manager, Business Works and the Chartered Management Institute, as well as being a regular on the UK speaker circuit talking about the power of social media.